Fidel Boamah Portrait of Fidel Boamah

Fidel Boamah, Product Designer

I’ve spent the last 5 years crafting B2B enterprise solutions such as CRMs and CDPs for AI and data‑dense products.

Previously @Klaviyo

Fidel Boamah

Klaviyo • B2B CRM • 2025

AI insights that drive revenue action

An AI-driven revenue engine that turns complex predictive models into clear next steps, with an interface that reshapes around each opportunity.

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Klaviyo • B2B CRM • 2023

Profiles: Restructuring customer data for clarity

The modernization of a decade-old core product, restructuring the information architecture around how marketers actually troubleshoot their data.

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Klaviyo • B2B CRM • 2025

Profile deduplication tooling: Resolving identity chaos at scale

An AI-driven system for detecting and resolving duplicate profiles, with confidence scoring and explainability built into the experience.

NDA
Profile deduplication tooling UI

TruckBux • Food Marketplace App • 2021

Mobile Ordering & Food Marketplace App

A 0-to-1 consumer experience for a dual-sided ordering marketplace — conditional menu customization, location-based discovery and a friction-free checkout.

NDA
TruckBux mobile ordering and food marketplace app

Let’s talk.

The fastest way to reach me is email. Always happy to talk shop about data-dense design, AI products, or anything in between.